BORN RECKLESS (1958)

It's Rodeo Week in the small town of Redrock and handsome, studly, nice-guy rodeo rider Kelly Cobb takes up a collection at the bar to help pay the medical bills for Charlie, a rider who took a bad spill. Across the room, buxom blonde singer Jackie Adams is fighting the drunken advances of a sports reporter, and when he gets aggressive and starts pawing her outside the bar, Kelly steps in and kicks some ass which starts a big brawl. Kelly, Jackie, and Kelly's old-timer buddy and assistant, nicknamed Cool Man, drive away before the cops come. Kelly's story: though still young, he is at the far end of prime rodeo cowboy age. He's trying to collect enough prize money so that he and his older buddy Papa Gomez can pool their cash and buy a nice-sized farm to retire to. Jackie's story: with good trick riding skills and a good singing voice, she is hoping to get a reputation as a glamorous rodeo queen. At the next rodeo in Little River, Kelly wins some money, but the crooked organizer absconds with all the cash. They travel on to a big 2-day rodeo event at Panamint, but Kelly spends the night drinking and carousing with Liz, a wealthy rodeo divorcée (whom Cool Man calls "cheap saddle trash"), and when she drops him off the next morning, he’s hungover from booze and worn out from their bed antics and he performs terribly in all of his events, even being responsible for getting Cool Man injured. That night, upset that Kelly hasn't even noticed that she's fallen in love with him, Jackie heads to Liz's house, catches them in heavy petting mode on the patio, and tosses them both in the pool. Between Jackie's outburst, Cool Man's cold shoulder, and Papa Gomez's obvious disappointment, Kelly tries his best to win every prize he can on the last day of the rodeo.

Though I do have some tolerance for B-westerns of the 30s and 40s, I'm not a fan of the rodeo western so this was a bit of a chore to sit through. I did it mostly because I’m a fan of Jeff Richards, the handsome B-actor (ISLAND OF LOST WOMEN, SECRET OF THE PURPLE REEF) who plays Kelly. He is convincing both as an aging rider who very much wants to settle down, and as a horndog who lets Liz sap his precious bodily fluids, as Sterling Hayden puts it in DR. STRANGELOVE. Mamie Van Doren, whose breasts are practically in 3D in her opening number, is serviceable, though her biggest strength here is in her musical numbers which she puts across well. There are several songs scattered throughout, the best being a catchy little number called something like "Huggable Loveable You" performed by rockabilly singer Johnny Olenn. Familiar supporting actor Arthur Hunnicut is good as Cool Man. Some viewers are baffled as to why the red-blooded heterosexual cowboy Kelly doesn't chase after Jackie from the start. That's a good question, and I assumed that he sensed that she was tired of lustful adulation and tried to just be a friend. But it's best not to think too hard about character and motivation here, and just enjoy the sexy leads and the occasional rodeo action. Pictured is Jeff Richards.[TCM]